Promotional Products Consultant for Corporate Gift Ideas of Christchurch:

I have over 7 years of experience in this field, having helped small & large business, plus corporations around New Zealand, find the right promotional products to best say THANKS FOR YOUR BUSINESS.

Just some of Corporate Gift Iieas branded promotional items:

Apparel - Balloons - Bags - Business Gifts - Caps - Christmas Gifts - Cooler Bags - Compendiums - Computer Bags - Computer Mice - Conference Items - Custom Made - Diaries - Digital Pens/Lights - Ecological Products - First Aid Kits -Flashdrives - Gift Pens- Imported Promo Items - IT Products - Lanyards Laguiole knives - Leather Items - Markclips - Mouse mats - Mugs - Neoprene Products - Note blocks - Paper Items - Pharma & Care - PromoClips - Promotional Pens - Promotional Products -
Puzzle Gifts - StickyNotes - Stress Items - Ties & Scarfs - Umbrellas - USB Products - Wine Accessories - Xmas Hampers...

PROMOTIONAL PRODUCT CATALOGUES DOWNLOADABLE .PDF's

The ROI Advantage of Promotional Marketing (CPI Comparisons Study)

• According to a new research study conducted by the Advertising Specialty Institute (ASI), among businesspeople over age 21, revealed that marketing programs using promotional products beat out all forms of TV, radio and print advertising as the most cost-effective advertising medium available.

• The average cost-per-impression (CPI):

• of a promotional product = $0.004 (making it less expensive per impression than nearly any other media).

• of a national magazine ad = $0.033*

• of a newspaper ad is $0.019**

• of a prime time TV ad is $0.019*

• of a cable TV ad is $0.007*

• of a syndicated TV ad is $0.006*

• of a spot radio ad is $0.005.*

• Other key findings:

• 84% of people remember the advertiser on a product they receive

• 42% have a more favorable impression of an advertiser after receiving an advertising specialty

• 24% indicate that they are more likely to do business with an advertiser on items they receive

• 62% of respondents have done business with the advertiser on a product after receiving it

*The Nielsen Company 2008 **Los Angeles MobileBillboard.com 2008

• Key Business Segments Using Promotional Marketing in Their Programs 1 Education: schools, seminars 2 Financial: banks, credit unions, brokers 3 Not-for-profit : (e.g. charities, churches) 4 Health care: hospitals, nursing homes, clinics, pharmacies 5 Construction: building trades, building supplies 6 Trade, professional associations and civic clubs 7 Real Estate: agents, title companies 8 Government: public offices, agencies, political candidates 9 Professional: doctors, lawyers, CPAs, architects, etc. 10 Restaurants and bars *Promotional Products Association International (PPAI) 2007
  
  
• Top Programs for Promotional Marketing by Category Tradeshows : Tradeshow traffic generation Brand Awareness : Promotion of brand awareness and brand loyalty Public Relations : Corporate involvement with community, fundraising, sponsorship, school programs, media relations, corporate image Employee Relations & Events : Morale and motivation, corporate/employee events, employee orientation, organizational commitment/corporate identity, corporate communication, employee training (other than safety), employee referral programs Dealer/Distributor Programs : Dealer incentives, co-op programs, company stores New Customer/Account Generation : New customer or new account generation Not-For-Profit Programs : Not-for-profit use for fundraising, public awareness campaigns (health, environment, public safety, etc.) Employee Service Awards : Anniversary recognition, service awards, etc. New Product/Service Introduction : New product or service introduction Internal Promotions (Incentive; Non-Safety) : Sales incentive, TQM/quality programs, productivity, inventory reduction, error reduction, attendance improvement *Promotional Products Association International (PPAI) 2007
  
  
• The impact of promotional marketing
  • Industry statistics* have shown that:
  • Promotional marketing is up to 50% more effective than direct mail alone
  • The use of a promotional product as an incentive to respond can generate up to four times the response of a sales letter alone
  • The cost per response when a promotional product is used has been reduced by as much as 66% over mailings done without an incentive or product
  • Delivers measurable results
  • Better ROI
  • Lasting value of new customers (lifetime value)
  • Turnkey approach makes the program “automatic”
  • *2007 Promotional Products Association Presentation
    
    
  Why Promotional Marketing Pays!
  
  
• The ROI Advantage of Promotional Marketing Promotional Products are kept and used!
  
  
• AdSpecs & Corporate Gift Ideas - The Intelligent Approach to Promotional Marketing
  
  
  • Adventures in Advertising is the intelligent
  • approach to promotional marketing. We offer a compelling complement to traditional advertising
    
    
  • media, and are a growing focus of corporate
    
    
  • budgets through several trends:
    
    
  • -The increasing use of integrated marketing communications to align all contact with the customer - sales calls, direct mail, advertising, promotional products - with the brand and marketing campaign
    
    
  • -A heightened emphasis on corporate branding in a cluttered media space
    
    
  • -The staying power of eye-catching, fun and useful promotional products
    

  Targeted Products

  • We’re aligned with the top suppliers in our industry to provide you with innovative products selected to meet your programs’ needs (Including brand names such as: 3M, Bushnell, Columbia, Swiss Army, Sony, Cross, Waterford and many more)

What We Do …Targeted, cost-effective products tailored to your program

• Buying Power & Competitive Pricing
• Access to a national and global network of suppliers, substantial sales volume, aggressive pricing policies and direct importing gives you competitive prices on the products to support your programs
• Overseas Importing
• Strategic international partnerships provides cost
• effective and customizable solutions for your unique
• needs and specifications
  

Product Safety:


• Our oversight and knowledge of the suppliers we work with ensures that your products meet local, regional and national compliance standards.

Contact me to discuss your needs and I will get back to you ASAP to arrange an appointment to show samples from an extensive range of business gift ideas, to enable you to market your business more efficiently.

1. Quick International Advertising of your products & services via: AdSpecs Classfieds

2. Low cost Internet Advertising via our online Traffic Site: zBoostNet.com

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